Supporting women through change, in body, work and life.

From motherhood and menopause to stress, injury and change, women go through huge transitions. I help them, and their employers, understand these changes and navigate them in ways that will build physical strength, mental resilience and career longevity.

Based in London. Working online worldwide.

My services

For the past 7 years, I’ve worked as a pre and postnatal personal trainer, supporting hundreds of women through pregnancy, postnatal recovery, return to work, and now perimenopause and major life transitions. Not just physically, but mentally and practically too.

Alongside this, I spent 17 years working inside high-pressure creative agency environments, giving me a deep understanding of how work, pressure, identity and ambition collide in women’s lives.

Combined, this gives me lived and educated experience in female physiology, identity change, confidence, mental resistance, performance and strength.

  • I can work 1:1 with women to help them through these big phases. This can be through personal training, health and nutrition advice or practical advice on how to navigate change.

  • Support programmes that help organisations retain and support women through pregnancy, maternity return and leadership transitions.

How I support individuals

Hi, I’m Lucy

I come from a corporate background in marketing, consulting and agency leadership, and I understand the reality many women face in high-pressure careers.

After becoming a mum, I discovered how powerful strength training and holistic health can be for women navigating major life transitions, especially those balancing work, motherhood and everything in between.

I now support women and their employers through these moments of change, helping them feel strong, capable and confident as they move into their next phase.

A picture of the founder and fitness coach, Lucy Freeman. She is based in Walthamstow and offers personal training and coaching to women.
  • Love Lucy! She listens to what you want to achieve and you can tell she’s done her homework to help you reach your goal. Cant recommend enough! Love!

  • Lucy was incredible at helping me feel more confident and building up my core strength after having my son.

  • I really appreciated having a coach who understood life with a small child and helped me build a plan around it

Let’s chat

For a free consultation, please reach out. I’d love to hear where you are on your journey and how I can help.